Sunday, February 17, 2008

Copy Writing - How it works in SEO?

Web copywriting, optimized content and keyword usage plus positioning are critical components for high search engine ranking. SEO copywriters deliver Internet-based web page content optimized for every type of website.

Words Words & Words: Keyword Selection and SEO Success

Keyword selection is the most important part of any Search Engine Optimization or Search Engine Marketing campaign. Keyword research, selection, placement and stressing the proper words will make the difference between success and failure in any Internet Marketing endeavor. There are different techniques used in each type of writing e.g. Keyword Selection, Web Copywriting, Ad Copywriting, Newsletter Writing.

Top Keyword Selection and Placement

Prime Visibility will perform Keyword Research and find all keyword combinations that represent the primary purpose and goals of your website. Analyzing keyword phrase popularity to determine which are the top words people use to search for information relevant to your products and/or service offerings is the main thing. These words are entered into numerous software programs that provide the number of times the terms are entered into the most used search engines and directories.

Competitor Review

Reviewing your main online competitors is another important thing. Evaluating their meta tags, search engine rankings, primary and secondary keywords, and differences between their website and yours gives you an idea on how to be different.. Have a look at what works on their websites and what doesn’t.